The Four

The Hidden DNA of Amazon, Apple, Facebook and Google

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Bibliografische Daten
ISBN/EAN: 9780593077900
Sprache: Englisch
Umfang: 312 S.
Format (T/L/B): 2.4 x 23.3 x 15.3 cm
Einband: Paperback

Beschreibung

Apple, Amazon, Google, and Facebook are in an unprecedented race towards a $1 trillion valuation and whoever gets there first will exert untold influence over the global economy, public policy, and consumer behaviour. How did these four become so successful? How high can they continue to rise? Does any other company stand a chance of competing? The new rules for business in the digital age.